The Power of Strategic Storytelling in Leadership: Making Your Messages Memorable with Andrea Sampson

In this episode of Partnering Leadership, Mahan Tavakoli hosts Andrea Sampson, an expert in strategic storytelling and the co-founder of Talk Boutique. Andrea Sampson talks about the fascinating intersection of brain science and storytelling, emphasizing why humans are hardwired to respond to stories. As an experienced speaker’s coach for TEDx Toronto and a thought leader in her own right, Andrea shares her journey from the advertising world to helping change-makers communicate their ideas effectively.