Dr. Irwin Adam | Talk Boutique Salon: Convergence or Conflict?
Irwin explores the challenge of feeding an additional three billion global citizens by the year 2050 and how technologies new and old are coming together to define the future of food. Food is at the epicentre of exponential technological transformation and already being redefined by artificial intelligence, blockchain, robotics, and synthetic biology. With food at this intersection we are witnessing a Second Green Revolution that is evolving what we eat, what food is, and how food is produced. Dr. Irwin Adam is a creative scientist and food futurist who combines a background in engineering, biology, and technology with his passions for eating and design in the exploration of global eating futures. He is a thinker and maker who creates defining multi-sensorial food experiences including products, new technologies, immersive dining installations, and interactive workshops. As Founder and Creative Scientific Director of Future Food Studio, Dr. Irwin Adam leads multi-disciplinary teams in re-imagining how we interact with food at every scale. Major projects have included Museum of Ice Cream (NYC/LA), wndr Museum (Chicago), Food Loves Tech (NYC), and Sensorium (Toronto). Brand collaborations include Pepsico, Unilever, General Mills, Campbell’s, Kraft, & ABI InBev with projects in the US, Canada, Middle East, and Europe.